VSR RACING

INDUSTRY

MOTORSPORTS

LOCATION

ONTARIO, CANADA

FEATURED IN

OTK USA
CKN

THE RUNDOWN

Competing on the renowned OTK chassis line, VSR Racing was formed in early 2014, by world-class tuner Terry Ventresca. As Canada’s most established OTK distributor, the team was built on a sole goal; maintaining the highest degree of professionalism and determination needed to be a successful racing team.

Paired with our top quality equipment, VSR Racing works on driver development, as well as precision chassis setup, that is tailored to each driver. VSR Racing offers an amazing team atmosphere with a winning attitude, and always strive to gain the best results at every event.  

VSR Racing is proud and honoured to provide all services and products to any racer looking to compete at the highest level of karting competition throughout North America. 

VSR Racing is located in Guelph, Ontario, Canada, central to many of the predominant tracks in Ontario. VSR Racing stocks an extensive inventory of parts that fill any needs you may have. VSR Racing also stocks and sells ROK, Rotax, and Briggs and Stratton engines and components, and has a steady presence at the highest level competitions in Canada.

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Website

VSR Racing has a deep history when it comes to karting in the Canadian market. Many drivers such as Paul Tracy, Conor Daly, James Hinchcliffe, and Sam Hornish Jr have gone on to race in Indy Car or NASCAR from VSR Racing’s early karting programs. While building the site we wanted to reflect the effort put in throughout all these years. One of the important pieces of the website is its e-commerce shop where customers can shop from over 1,500 parts, chassis’, apparel, and engines. The website also allows customers to view which services VSR Racing is providing along with updates on a monthly or weekly basis to upcoming events, results, and event photos from each race weekend.

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Branding

A lot of what happens at VSR Racing happens at the race track. We took VSR Racing’s vision to have activation at the track for customers and race fans to another level. Branded material can be found inside the tent with customized driver pit spots, vinyl stickers, branded race suits, and branded gloves designed by our team. Outside of the tent, we make it known VSR Racing is the team to be under with teardrop banners and signage when you approach the paddock space.

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Social Media

Content is important especially in the world of motorsports where everything happens fast and people want to know what is going on news and results-wise for a team. For VSR Racing we provide a bespoke social media package designed for live updates through all their channels, news updates on current team information, and also updates to parts and chassis supplies.

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